TikTok is making significant changes to keep its platform safe, vibrant, and fair for creators. Here’s what’s new:
Clearer Rules, Better Understanding
- Updated Community Guidelines: Get more detailed explanations of TikTok’s policies on hate speech, misinformation, and more. Understand what’s okay and what’s not with fewer gray areas.
- For You Feed Transparency: Learn how TikTok decides which videos make it to the For You feed and how to make sure your content aligns with recommendations.
Creator Empowerment
- Educational Warning Strikes: New creators who accidentally break a rule get a first-time warning without long-term impact on their account. Learn from mistakes without harsh penalties.
- Account Check Tool: Get a quick snapshot of your account’s health. See restricted features, removed content, and reasons for ineligibility for the For You feed at a glance.
- Creator Code of Conduct: TikTok is setting higher standards for creators involved in their programs. This means a safer and more trustworthy environment for everyone involved.
These standards set expectations for creators involved in TikTok programs, features, events and campaigns to follow on and off-platform, in addition to the Community Guidelines and Terms of Service. TikTok believes that being a part of these programs is an opportunity that comes with additional responsibilities, and this code will also help provide creators with additional reassurance that other participants are meeting these standards too.