At IFA 2024, HONOR unveiled its vision for an AI-driven future. The brand highlighted its dedication to AI-enabled hardware and collaborative AI privacy protection, demonstrating its commitment to empowering users through innovation. The event also marked the global debut of several exciting new products, including the HONOR Magic V3, the world’s slimmest inward foldable smartphone, along with the HONOR MagicBook Art 14 laptop, the HONOR MagicPad 2 digital canvas, and the HONOR Watch 5 health tracker.
HONOR’s AI Vision
George Zhao, CEO of HONOR, emphasized the transformative power of AI, stating, “AI is fundamentally reshaping our industry, enriching and creating new experiences that improve creativity and productivity for consumers all around the world, every day.” He further explained how HONOR’s expertise in devices and deep understanding of consumer needs informs their AI roadmap, enabling the creation of personal, intuitive, and secure AI experiences.
The brand’s collaboration with Google Cloud was also highlighted, with Matt Waldbusser, Managing Director of Global Solutions and Consumer AI of Google Cloud, expressing excitement about the partnership and the potential it holds for Magic V3 users.
HONOR Magic V3: Redefining Foldable Smartphones
Pushing the boundaries of foldable technology, HONOR introduced the HONOR Magic V3, the world’s thinnest inward foldable smartphone. With a folded thickness of just 9.2mm and a weight of 226g, it rivals the portability of traditional flagship phones. This remarkable slimness is achieved through innovative materials and microstructures, showcasing HONOR’s commitment to precision engineering.
The HONOR Magic V3 features a striking dome-shaped octagonal camera module with a diamond cut, blending architectural elegance with technological innovation. It also boasts enhanced durability, thanks to the incorporation of Special Fiber and the HONOR Super Steel Hinge, which has been tested to withstand up to 500,000 folding cycles.
Equipped with a 6.43-inch external display and a 7.92-inch internal foldable screen, the Magic V3 offers an immersive dual-use experience. The device prioritizes user comfort with a range of eye-comfort features, including AI Defocus Display technology, 4320Hz Risk-free PWM Dimming, Dynamic Dimming, Circadian Night Display, and Natural Tone Display.
Powered by a 5150mAh third-generation silicon-carbon battery and supported by 66W wired and 50W wireless HONOR SuperCharge, the Magic V3 ensures uninterrupted usage. The HONOR Falcon Camera System, featuring a 50MP Periscope Telephoto Camera, a 50MP Main Camera, and a 40MP Ultra-wide Camera, delivers exceptional image quality.
The Magic V3 also boasts a range of intelligent features, including Magic Portal on Foldable, AI-powered photography features, and productivity tools enhanced by Google’s AI models and Cloud technologies. These features, such as HONOR AI Eraser, Face to Face Translation, and Translation tools in HONOR Notes, further elevate the device’s versatility and productivity.
HONOR MagicPad 2: Where Productivity Meets Entertainment
The HONOR MagicPad 2 is a sleek and powerful tablet designed for both work and play. Its ultra-thin 5.8mm body and lightweight design make it perfect for on-the-go use. The 12.3-inch HONOR Eye Comfort Display with a 144Hz screen refresh rate offers a visually stunning experience.
With IMAX Enhanced certification and HONOR Spatial Audio Technology, the MagicPad 2 delivers an immersive cinematic audio-visual experience. Powered by the Snapdragon 8s Gen 3 flagship platform and a 10050mAh battery, the tablet effortlessly handles demanding tasks and provides extended usage time.
Running on the new MagicOS 8.0, the MagicPad 2 leverages AI capabilities to provide an intelligent and intuitive user experience. The Magic Portal feature predicts interaction needs and recognizes intentions, enabling users to generate schedules or tasks with a simple long press and drag. AI-driven office tools further enhance productivity, making the MagicPad 2 a powerful companion for work and creativity.
Additional Launches
HONOR also introduced the HONOR MagicBook Art 14, a groundbreaking laptop that redefines productivity with its lightweight design, AI-powered features, and robust performance. Additionally, the HONOR Watch 5 made its debut, offering a blend of modern technology and sleek design in a lightweight and comfortable package.